Thursday October 3
7:30 AM-7:00 PMRegistrationRoom: Registration Counter - Indian Wells Ballroom
7:45 AM-8:30 AMBreakfast with ExhibitorsRoom: Indian Wells Ballroom
8:30 AM-10:30 AMOpening General SessionRoom: Indian Wells Ballroom
Pledge of Allegiance: Led by LeeAnn Rohmann
National Anthem: Sung by Christine Love
CAPPS Board of Directors President’s Welcome: LeeAnn Rohmann
CAPPS 40th Annual Conference Visionary Sponsor Award
Keynote Speaker: Scott Bloom
Keynote Sponsored by: Student First
STAR Award
10:30 AM-11:00 AMBreak with ExhibitorsRoom: Indian Wells Ballroom
11:00 AM-12:00 PMBreakout #1Room: I-IRONWOOD
Title: Everyday AI – Listen Today, Implement Tomorrow
Presenter(s): Jeri Prochaska, Conext
Devin Baptiste, Legacy Education
Description: AI is ubiquitous. But are you using it in your school? Douglas Smith is an AI expert who will share how you and your staff can use off-the-shelf AI today. From data analysis with open-source Juypter Notebooks or ChatGPT, you will take away tactics you can deploy tomorrow that will change your business. Soon, not having an AI strategy will be like not having a website.
Sponsored by: Almich & Associates
11:00 AM-12:00 PMBreakout #2Room: J - JOSHUA TREE
Title: “Revolution 9” - The 2024 Remake of the Title IX Regulations: A High-Level Review of Key Changes.
Presenter(s): Ron Holt, Rouse Frets White Goss Gentile Rhodes, P.C.
Description: While a complete review of the new 2024 Title IX regulation requires many hours, this one-hour session will address critical changes made by the new regulation from the requirements existing under the 2020 Title IX regulation and it will also briefly review foundational requirements of the related Clery Act and VAWA.
Sponsored by: van Rijn & Associates
11:00 AM-12:00 PMBreakout #3Room: K - KACHINA
Title: The Importance of Institutional Policy & Procedures Quality Assurance Checks
Presenter(s): Sally Samuels, Fame
Ibis Chow, Fame
Christine Quattro, Moler Barber College
Description: Our sector is under extensive scrutiny between audits, program reviews, IG investigations, and now EDs new Enforcement Group. It is imperative that the institution not only have policies and procedures in place but also quality assurance checks to ensure that these written policies and procedures are followed to protect the future of the students, staff, and institution.
Sponsored by: Educational Advisors
11:00 AM-12:00 PMBreakout #4Room: Grand Salon
Title: How to increase starts by 20% with no additional budget
Presenter(s): Shane Sparks, Enrollment Resources
Fred Carini, Bellus Academy
Description: All schools can benefit from improving their conversion rates, whether it’s increasing leads from your website and marketing efforts or converting more of those leads to enrollment. In this session, Fred Carini, Bellus Academy, and Shane Sparks, Enrollment Resources, will share ways to transform your school’s marketing and admissions performance. We will identify common conversion gaps on school websites, ways to increase paid search ROI, plus proven strategies to successfully connect with more prospective students online, including how to use AI-enhanced market research tool to support continual improvement.
Sponsored by: Mendelsohn Solutions
12:15 PM-1:15 PMIgniting Innovation: A Luncheon of OpportunityRoom: Grand Salon A-E
1:15 PM-1:45 PMSweets Soirée: Dessert Delights with ExhibitorsRoom: Indian Wells Ballroom
1:45 PM-3:15 PMGeneral Session #2Room: Indian Wells Ballroom
Awards Presentations by CAPPS Board President LeeAnn Rohmann
Speaker: Cecil Kidd, Executive Director, American Association of Cosmetology Schools
Title: TBD
Speaker: Chris Lambert, Principal, BCC Advisory
Title: Collaborative Compliance: Fostering Strong Relationships with the Regulatory Triad
3:15 PM-3:45 PMBreak with ExhibitorsRoom: Indian Wells Ballroom
3:45 PM-4:45 PMBreakout #5Room: I-IRONWOOD
Title: Freeze Frame: Taking Mental Snapshots on Your Path to Success
Presenter(s): Valerie Mendelsohn, Mendelsohn Solutions LLC
Susan Pailet, American Career Colleges
Description: The contemporary professional (and personal) growth space is teeming with gurus, guides, mantras and mentors. Many of these focus on modeling ourselves after the shining examples of those who have come before, and certainly this is generally good advice. But what about learning from our day-to-day interactions? The obstinate, awkward and careless also have something to teach us.
This interactive professional growth session will help you harness your past experiences (positive and negative) so that you can level-up your leadership skills and communicate more effectively with students, peers, managers and regulators.
Sponsored by: Gurnick Academy of Medical Arts
3:45 PM-4:45 PMBreakout #6Room: J - JOSHUA TREE
Title: Navigating the Interplay between the California Economy, Education, and Enrollment Marketing Strategy: Insights for Enrolling Students in Post-Secondary Programs
Presenter(s): Sarah Holmes, Advance 360 Education
Fred Carini, Bellus Academy
Nicole Casali Joseph, Legacy Education
Description: Join us for a dynamic panel discussion as we explore the intricate relationship between California’s economy, education landscape, and strategic marketing efforts to attract and enroll students in academic programs. Our experienced panelists will delve into a range of topics such as:
• Interregional migration and the importance of brand
• Minimum wage, job trends, workforce demands, and evolving employer education requirements
• Cost of education and income inequality
• Technology, automation, and implications for education and job opportunities
The discussion will offer valuable insights into how these factors intersect with marketing strategies in the competitive higher education sector. We’ll discuss innovative approaches to reach and engage prospective students effectively. Attendees should walk away with actionable strategies to align marketing efforts with the evolving trends and challenges in the California economy and education sector, ensuring sustainable growth and student success.
Sponsored by: Stanbridge University
3:45 PM-4:45 PMBreakout #7Room: K - KACHINA
Title: Recruitment Standards may be killing Student Retention and Job Placement (What to do)
Presenter(s): Nick Terrenzi, Hubbard College of Administration
Description: Lowered standards at the K-12 level have created a challenging path for the next generations to make it through our programs and successfully create a career. What can we do to improve the success of the student AND our schools?
Sponsored by: Success Education Colleges
3:45 PM-4:45 PMBreakout #8Room: Grand Salon
Title: Making Sense of the Latest Changes to Title IV Financial Responsibility and Change in Ownership Regulations
Presenter(s): Jack Woll, Almich & Associates
Jonathan Tarnow, Faegre Drinker Biddle & Reath
Scott Casanover, West Coast University/American Career College
Description: On July 1, 2024, the latest changes to ED’s Title IV financial responsibility regulations took effect, including significant changes to mandatory and discretionary triggers for letters of credit. Given significant fluctuations in these rules over the last several years, it is easy to lose track of what ED expects from institutions and the potential regulatory consequences of certain financial and non-financial events. This newest set of regulations also intersects in many important respects with other Title IV regulatory updates that took effect in 2023, including those pertaining to changes in ownership. This session will provide attendees with a detailed understanding of these significant regulatory changes and discuss how to best account for them in school operations and business planning.
Sponsored by: Legacy Education
5:00 PM-7:00 PMCAPPS Wine Reception with ExhibitorsRoom: Indian Wells Ballroom
7:30 PM-10:00 PMICEPAC Leadership DinnerMeet in the Hotel Lobby at 7:20 PM for Transportation